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Reputation

Building and maintaining a reputation is a crucial requirement for any successful business. SRF Integrated Communications has helped organisations which are looking to create a reputation, businesses which needed to protect their reputation and companies whose reputation required re-building. A positive reputation generates loyalty and increases customer confidence in your brand, which drives sales and growth. We understand how your reputation can be shaped by your stakeholders and be affected by a wide variety of external factors. We can help you minimise potential damage and exploit the good news for maximum benefit.

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Creativity

Creativity can be difficult to identify, so SRF Integrated Communications has suggested five key actions which a creative communications agency should perform: listen and understand what you are trying to achieve, gather intelligence before scoping out the best course of action, identify who should help you tell stories, know how to make your stories come to life through word and pictures, understand that your ideas, wants and needs as a company are going to evolve and will be able to adapt. If your current agency does not perform anyone of the above, please get in touch and we will demonstrate how we bring a creative approach to every client.

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Get Your Story Straight

Storytelling for businesses has never been so scrutinised; by the public, by staff, by stakeholders and by the media. The easy access to social media is being used to hold all types of organisation to account and reputations can be […]

Does Your PR Approach Include Active Listening?

Active listening is a technique that is used by counsellors, trainers, and professionals involved in solving disputes or conflicts. Listeners must fully concentrate, understand, respond and then remember what is being said. It is a powerful skill which can be […]

Print Is dead

How many times have we heard that print is old technology and has no future? We still see newspapers at garages and in shops, we still see bookshops open for business and we still see printed promotional items from beer mats to invitations. Newspapers Print is not […]

Fit for Purpose

How do you know if your chosen agency is going to work out? For most businesses they don’t, and they go to extra-ordinary lengths to try to ensure that after all the proposals, pitching and negotiation, the agency is the […]

Change of Perspective

The New Year often gives people the opportunity to review and reflect on their lives. For businesses the requirement to step back and take a long, hard look at what the organisation is doing is just as important. In smaller […]